Broadway Fills 89% of Seats But Grosses $3M Less Than Last Year

For the week ending October 4, 2026, Broadway's 28 shows pulled in $27.7 million at an average capacity of 89.42%, but that same week a year ago generated $30.8 million from a larger audience. The gap points to a pricing story hiding inside a capacity story: fewer dollars per seat, fewer seats sold, and a season running $53.7 million behind last year's pace after 18 weeks.